Sponsorship Opportunities

THE EVENT

The Founders Brewing, Barry-Roubaix Killer Gravel Road Race is the largest gravel road race in the WORLD with an anticipated sold out field of 3,500 racers for 2015. The 9th annual event will take place March 25, 2017 with the race start, finish, awards, sponsor expo and Founder’s Brewing after-party taking place in downtown Hastings, Michigan.

CONNECT AND BUILD YOUR BRANDS

The Barry-Roubaix offers a wide marketing audience with racers from beginners to pro’s, youths to veterans all sharing a common love for the outdoors and living an active and healthy lifestyle. Our participants are more than just cyclists, they cross train through many different activities; running, kayaking, yoga, swimming, weight training, skiing…

CUSTOMIZED MARKETING ACTIVATION

We have a number of sponsorship levels offering customized marketing options which drive exposure and sales opportunities for your company, products and brands. Contact Scott TenCate at stencate@comcast.net to get more details on a sponsorship package that meets your marketing goals.