News

62-mile “Killer” is still the signature race

We've been hyping up the 100-mile "Psycho Killer" race since it's a new addition to the event, but the 62-mile "Killer" is still considered the "Signature Race" at Barry-Roubaix. With over $12,000 in prize money and a $1,200 payday for both the 62-mile Women's and...

Founders Brewing to open second location in Detroit!

We've always considered our taproom the heart of the brewery, the place where the culture and spirit of Founders is most alive. Now, we're bringing that spirit to the beautiful city of Detroit. We're opening a taproom in the Cass Corridor neighborhood! Info: bit.ly/FoundersInDetroit...

Save the dates

WHEN IS THE BARRY-ROUBAIX EACH YEAR? The plan is to hold the race the 3rd Saturday in April unless it's Easter weekend. In that case it moves forward and we avoid Michigan Schools Spring break weekends ( the first full week of April) so that usually...

Jersey Blowout!

We are blowing out all of our remaining "original" Barry-Roubiax jerseys! All short sleeves $40 and all long sleeves $50 while supplies last. Sizes available include; Men's short sleeve in small. Men's long sleeve in small. Women's short sleeve in small, medium, large, xlarge and...

Race Day Photos

Check out all the action from Saturday's race on our photographer tab. Thanks to all the photographers who battled the elements to get you looking your best! photo credit: Rob meendering...

3-23-17 road conditions

Roads were dry dirt today with some mud and ruts on Sager. If we don't get 2" plus rain on Friday or Friday night Sager Rd will be open....

Race Registration closes today at Noon

This is your last call to register for Saturday's race. Registration closes at Noon. https://www.bikereg.com/founders-brewing-co-barry-Roubaix Sorry, NO day of registration....